Prioritized Today queue
Every rep opens a ranked list each morning. Hottest and most overdue leads first, stale ones flagged.
AI lead follow-up for auto and powersports dealerships
Every lead gets followed up. Every time.
Ironhead tells your team exactly who to contact today, writes the message, and logs it back to your CRM. Built by a former dealership sales manager who got tired of watching good leads go cold.
Leads go cold in minutes
Buyers expect a fast reply. Most stores answer hours later, if at all.
Reps work the easy ones
Without a ranked list, the hard but valuable leads get skipped.
Nobody can see the leak
Managers find out a deal slipped only after the customer bought somewhere else.
One platform for every lead and every follow-up
AI follow-ups in one tap
Personalized text or email drafted from the vehicle, the stage, and the rep's own notes. Edit it, send it.
Logged automatically
Every call, text, and email lands on the lead record. No double entry, no forgetting.
Manager visibility
Assign inbound leads, see who is working and who went quiet, and rescue stalled deals before they die.
CDK eLeads sync
Two-way integration with CDK eLeads so Ironhead and your CRM stay in step. VinSolutions is coming soon.
Raven AI receptionist
A voice agent that answers calls 24/7, captures the caller's details, routes the right department, and creates the lead for you.
How it works
Leads arrive
From your website, phone calls answered by Raven, walk-ins entered by voice, or synced from your CRM.
Ironhead ranks them
Each morning every rep sees who needs attention first, based on urgency and time since last contact.
Rep reviews and sends
Tap, read the AI draft, tweak if you want, and send by text or email.
Everything is logged
The touch is recorded and synced back to your CRM. Managers see it live.
Setup is handled for you. We connect your CRM, load your team, and train your staff.
The Ironhead Hub: Service, Parts and MotorClothes get follow-up too
Most dealerships only track sales leads. The Hub gives your other departments the same discipline.
Queue for every department
Service, Parts, and MotorClothes each get their own list of customers who need a call or a text.
AI reads the paperwork
Drag in a repair order or invoice. Ironhead reads it and fills in the customer, vehicle, status, and parts notes.
Texts that sound informed
One tap drafts an update that references the actual bike or car and the real repair status.
Full history on every customer
Calls, texts, and attached files live on one record that any staff member can open.
Free lead leak audit
See what slow follow-up is costing you before you buy anything
Send us 60 to 90 days of lead history exported from your CRM. We score every lead on response speed, number of attempts, and message quality. You get a follow-up score, your leak rate, a conservative monthly dollar estimate with the assumptions shown, and the ten worst misses with exactly what happened. Customer names, phone numbers, and emails stay out of the AI scoring step. There is no cost and no obligation.
Built for the way dealerships work
Franchised auto dealers
High lead volume, fast-moving inventory, and reps who need a clear next step.
Powersports dealers
Emotional buyers, long consideration cycles, and a service department that drives repeat sales.
Dealer groups
One standard for follow-up across every rooftop, with a manager view that scales.
Four plans, one platform
Contact us for pricing. Every plan includes onboarding and support.
Starter
AI follow-ups, Today queue, manager overview, and voice lead entry.
Pro
Everything in Starter plus two-way CDK eLeads sync and inbound lead assignment.
Pro + Concierge
Everything in Pro plus Raven, the 24/7 AI receptionist with department routing.
Enterprise
Everything in Concierge plus the Ironhead Hub for Service, Parts, and MotorClothes.
Talk to us
Tell us about your store and we will follow up personally, usually within one business day.